How to Win WooCommerce Development for Profitable Ecommerce

WooCommerce is undoubtedly a popular WordPress plugin. According to the 2021 Datanyze report, WooCommerce is the basis for 29.35% of eCommerce stores.

Its benefits like functional extensions, robust payment gateway integration, inventory management, order tracking, and reporting make WooCommerce a superior choice.

More importantly, WooCommerce brings an array of sales funnel options that can boost your sales by up to 50%. Some of these options include automated (and single-click) upsell & cross-sell features, frictionless checkout, end-to-end analytics, etc.

So, if you are currently in the quest for the right eCommerce platform for your business, WooCommerce can surely ‘woo’ you with its capabilities.

But, you must be wary of two important considerations:

• You must choose the right eCommerce development company
• Your eCommerce partner must follow the best WooCommerce development practices

So, here we bring you:

7 Ways to Win WooCommerce Development for Profitable Ecommerce

1) Find & Hire the Right WooCommerce Development Company

If you wish to build a profitable eCommerce store, you cannot ignore the daunting competition in the online shopping sector.

And so, you must hire a trusted WooCommerce development company that helps you establish a prominent position.

Here is a useful checklist:

• Choose professional development companies over freelancers
• Study their portfolio and case studies to learn about their WooCommerce development expertise
• Ask for relevant client referrals to understand the company’s collaboration process and code of conduct.
• Consider outsourcing WooCommerce development to a professional service provider in India. This can help you save up to 40% on your development cost.

2) Ensure You Get a High-performance E-Commerce Store

A crucial WooCommerce development practice that your development partner must follow is to minimize the use of 3rd party plugins.

Instead, he must use clean-coding practices to increase your site performance.

• Ideally, the loading time for an eCommerce site must not exceed two seconds.

• Moreover, 64% of shoppers would not revisit an eCommerce site if the site is very slow.

That said, your WooCommerce developer must prioritize PHP coding. Minimal use of 3rd party plugins also safeguards your site against data leaks and cyber-attacks.

Moreover, the developers must also follow compress product images, minify JS, and use asynchronous loading. These will further help enhance the loading speed of your WooCommerce-powered online store.

3) Optimize the Site for Enhanced Ecommerce Tracking

An experienced eCommerce development partner understands that eCommerce is more than just impressive-looking websites.

You need enhanced eCommerce tracking to analyze your traffic, conversions, site performance, promotions, etc. Moreover, tracking helps you employ A/B testing, UI/UX changes, and successful experiments.

The right WooCommerce partner uses the various ecommerce tracking integration tactics to help you setup the most valuable data analytics.

4) Manage Your WooCommerce Site with a Guided Backend

Often eCommerce businesses require technical assistance even with managing minor changes on their site. These changes can be as small as changing product images, creating new product categories, etc.

To avoid this hassle, you must ensure that the WooCommerce development company builds a guided backend for your site.

This allows you to manage your eCommerce site intuitively with the help of instructions.

For example, if you want to edit the image of a product, you can see instructions about the ideal size and dimensions of the image.

5) Look for Custom WooCommerce Theme Development

You can easily find the basic in-built WooCommerce themes for your eCommerce store. However, these themes might fail to offer an impressive eCommerce experience and might not represent your brand’s uniqueness.

So, your WooCommerce developer must excel at designing custom themes for your business. Moreover, these themes must be interactive, scalable, and represent your brand’s identity.

6) Instruct Your Partner to Build SEO-semantic WooCommerce Stores

While SEO will play a crucial role in defining the success of your eCommerce business, you must expect SEO-semantic eCommerce stores.

An experienced WooCommerce development company understand that SEO considerations are crucial.

And they make basic SEO integrations in the development phase itself. These include optimized product images, Meta Tags, structured header tags, image Alt Tags, etc.

7) Plan Emails and Automation Integration

The right WooCommerce developer can help you offer an enhanced shopping experience to your customers by integrating sequence-wise emails for registration, order summary with invoice, shipping status, etc.

He can help you integrate order confirmation HTML emails. And you can schedule these emails for each order placed by a user.

Moreover, your WooCommerce development partner can integrate a suitable automation platform. This can help you manage users’ data for upcoming offers, promotions, upsale, cross-sale deals, etc.

So, if you are a B2B or a larger eCommerce business, you can manage your business more seamlessly.

Summing Up

The eCommerce sector is rising exponentially in terms of revenue and competition.

Moreover, today no shoppers would like to compromise their shopping experiences for half-baked efforts.

Therefore, you need to hire a credible and experienced WooCommerce development company.

Moreover, you must follow the best WooCommerce development practices discussed above.

Here are the key takeaways:

• Check the expertise, client referrals, case studies, and portfolio of your prospective WooCommerce developer.
• Ensure fast-loading and highly-secure eCommerce sites
• Manage your WooCommerce site independently with a guided backend
• Plan custom WooCommerce theme development
• Integrate enhanced eCommerce tracking and basic on-page SEO considerations
• Integrate required Automation tools and Email sequence.

We’d love to announce that Webytude Web Solutions is featured in Designrush under Top 30 WooCommerce Developers who create highly functional eCommerce solutions.